People & Business

PR Chapter Now Welcoming Entries for 2023 Image Awards Competition

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February 10, 2023 – Sarasota

The Central West Coast chapter of the Florida Public Relations Association (CWC-FPRA) announces a call for entries for its annual Image Awards competition, which recognizes outstanding communications programs, presentations and campaigns. Entries are open to marketers, communicators, graphic designers, advertising gurus and public relations masterminds. Everyday projects that garnered success and met (or exceeded) predetermined goals are encouraged and welcome.

“The Image Awards are for any creative professionals or college students who are proud of their communications, marketing or public relations projects in the last year,” says Hallie Young, director of Image Awards for the CWC-FPRA. “Each year, we look forward to recognizing work that is well done and celebrating the achievements of our friends, colleagues and professional peers!”

The competition is open to businesses or residents in Sarasota and Manatee counties, regardless of membership affiliation with FPRA. The local FPRA chapter Image Awards competition is the precursor to FPRA’s Golden Image Awards, where projects can be entered into the statewide competition.

The competition includes four divisions, with multiple categories within each division:

  • Division A – Public Relations Programs – A public relations program is defined as a broad-based communications endeavor using two or more public relations tools.
  • Division B – Printed Tools of Public Relations – A printed tool is any printed material used for a public relations purpose, either standing alone or as part of a public relations program. It includes written material and specialty items.
  • Division C – Digital Tools of Public Relations – This division includes any online, audio or audio/visual presentation or program that serves a public relations objective. 
  • Division D – Student Projects in Public Relations – This division is restricted to entries submitted by full- or part-time students enrolled at an accredited Florida university or college. Student projects in public relations include printed material and campaigns created for a public relations purpose, whether assigned for a course or completed outside the classroom. 

Submissions will be evaluated based on evidence of sound research and planning as well as having met the highest standard of production, execution and evaluation of results and budget. Winners will be announced at the CWC-FPRA Image Awards Celebration on Wednesday, April 19, at 5:30 p.m. at The Grove (10670 Boardwalk Loop, Lakewood Ranch).

The deadline for entries is 11:59 p.m. on March 6, 2023; cost is $50/CWC-FPRA members, $60/future members, $25/students. Visit fpraimage.org for more information, guidelines and to submit entries. Please select “Central West Coast Chapter” to begin the online submission process. 

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