People & Business

Local Entrepreneur Invests Over $4 Million Into Downtown Hospitality Experience

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April 10, 2024 – Sarasota

Ronnie Shugar is bringing his latest creation, a champagne bar and piano lounge to downtown Sarasota. The project, Sugar Champagne Bar, features unmatched experience through the curated selection of fine champagne, wines, spirits, and chef-inspired small plates. This upscale destination celebrates elegance, sophistication, indulgence and excitement.

Located at 127 S. Pineapple Ave in downtown Sarasota, Sugar occupies a building that’s adorned in a vibrant pink hue. The building has been meticulously updated while preserving its historic charm, offering a nod to Sarasota’s rich cultural heritage. It’s a location where past and present meet for something truly special, and Shugar felt compelled to bring his newest vision to life at such a beautiful location, which is why he’s invested over $15 million in the downtown corridor since coming to Sarasota in 2019.

“Sarasota is known for elegance and excitement, for the arts and fine dining, and Sugar Champagne Bar is a singular collection of those experiences,” Shugar said.  “Stepping inside you’ll know, at first breath, you’re entering a place like none other. As you’re surrounded by pink and champagne, you’ll find there’s a new discovery with every single step.”

The interior reflects the grandeur of Old Regency Florida, embodying a feeling of opulence. Every detail, from touches reminiscent of the area’s circus history, the custom chandelier and signature pink piano, have been carefully selected to create an

immersive and theatrical atmosphere. Imagine, a warm glow cascades over plush seating arrangements, sophisticated piano notes fill the air, while impeccably dressed, highly trained staff members ensure that every guest’s experience is nothing short of extraordinary.

Expect breathtaking design, curated experiences, and a new level of sophistication when the Sugar Champagne Bar opens this fall.

For more information on Sugar Champagne Bar, visit @sugarbarsrq on social media.  

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