Scentsational Soaps and Candles Celebrates 25th Anniversary and Unveils 46,000 Square Foot Building Expansion 

June 14, 2023 – Sarasota

Scentsational Soaps and Candles, a leading provider of exquisite, handcrafted home fragrances, is proud to announce its 25th anniversary celebration, coinciding with the grand unveiling of its impressive 46,000 square foot building expansion. This momentous occasion marks a significant milestone for the company, as it reflects years of dedication, innovation, and unwavering commitment to providing customers with exceptional products. 

Since its inception in 1998, Scentsational Soaps and Candles has established itself as a trusted brand renowned for its superior craftsmanship and enchanting scents. From the very beginning, the company’s mission has been to create unique, high-quality products that elevate the ambiance of any living space and bring joy to customers’ lives. 

As Scentsational Soaps and Candles celebrates its 25th anniversary, it also proudly reveals the completion of its remarkable 46,000 square foot building expansion. This expansion reflects the company’s sustained growth and increasing demand for its distinctive products. The new facility will house state-of-the-art production equipment, allowing for streamlined operations and enhanced capacity to meet customer needs. 

“We are thrilled to celebrate our 25th anniversary and the opening of our expanded facility,” said JaNiece Cranmer, President of Scentsational Soaps and Candles. “This milestone not only represents our dedication to excellence but also showcases our commitment to innovation and growth. We are excited to continue providing our customers with luxurious scented products while expanding our reach and product offerings.” 

The expanded facility will feature dedicated areas for research and development, quality control, and packaging, all designed to ensure the highest level of product excellence. The increased production capacity will enable Scentsational Soaps and Candles to introduce new fragrances, expand product lines, and meet the growing demand from customers around the world. 

In addition to the building expansion, Scentsational Soaps and Candles plans to commemorate its 25th anniversary with a series of special events, promotions, and limited-edition products throughout the year. These initiatives aim to express gratitude to loyal customers who have supported the brand over the years while welcoming new patrons to experience the enchantment of Scentsational Soaps and Candles. 

As a company committed to environmental responsibility, Scentsational Soaps and Candles has implemented sustainable practices in its expanded facility. The building features energy-efficient systems, responsible waste management, and a focus on reducing its ecological footprint. This year, Scentsational Soaps and Candles also revealed their partnership with the Ocean Rescue Alliance. Proceeds from a new exclusive collection fund the building of an artificial reef to help save the ocean.