Women On The Scene
Danica Jokic
Design & Strategy
Creativity is Danica Jokic’s superpower. Whether she is painting for a community art show or working in her role as a creative brand strategist with Avenue Media, she is always in the process of creating something new. “I love it, it’s like breathing for me,” she says.
Originally from a small town in Serbia, Danica traces her listening skills and open-minded nature to her time at United World College, a unique boarding school that consists of one student from 100 countries, as well as her experience at Ringling College of Art and Design, which was the catalyst for her move to Sarasota. “My educational background helped me understand commonalities in the way we communicate, which has been an incredibly valuable skill personally and professionally.”
A branding and strategic guru, Danica believes that creativity isn’t limited to the art-world. “Creativity is actually problem-solving,” she says, and applying creativity in concert with a framework of processes is an Avenue Media specialty. “The proven processes that we use allow us more freedom to explore new ideas, so that we can ultimately create solutions that are innovative and practical for our clients.”
One recent innovation is The Avenue Podcast, hosted on the newly launched Avenue Media website. “The majority of our clients are in the construction industry, and when we realized many of them were facing similar challenges, we saw the podcast as a way to bring clients together and share information.” Created in partnership with the Gulf Coast Builders Exchange, the podcast highlights shared client experiences, addresses business challenges, and provides marketing and design solutions.
Perceptive, creative, and passionate, Danica looks forward to a future that includes developing work that helps others and new opportunities to flex and strengthen her creative muscles.
Danica Jokic
Design & Strategy
(941) 928-6729
danicajokicart@gmail.com
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