Esther Kuznetz

President at STAR Financial Solutions

Esther Kuznetz began her career as a secretary on Wall Street in the 1980s. She moved to Sarasota in 1991 and continued her career with Sara-Bay Financial and Raymond James as a financial advisor and planner. After working at other firms for 19 years, she realized she’d be much happier owning her own independent firm, and she launched STAR Financial Solutions, coined after her own name, Esther, which means star. 

STAR Financial Solutions believes in a full-service approach, where all goals and needs are identified, continually monitored through an advisory relationship, portfolios are managed, and unique financial plans are created and adhered to. They also bring in other experts, when necessary, to consult for additional support.

“It is a passion of mine to help women with their finances in an industry that does not really understand how women differ from men relative to investments, priorities, communication, and more. I am an advisor, counselor, best friend, sister, and confidant all in one for my clients,” says Esther. 

Guiding women through difficult situations such as divorce, estate planning, and retirement is Esther’s specialty. “It is important for women to get their financial ducks in a row. Many women depend on their husband’s advisor, and all their assets are pooled together. They need their own advisor, like me, before any life change might happen, so they understand their assets and can determine what is in their personal best interest,” says Esther.  

Esther has been a prominent voice and face in Sarasota, active in many local organizations and previously serving as the financial expert for five years on ABC7 Suncoast View’s “Financial Fridays.”

“I enjoy building client relationships and becoming part of their family,” says Esther. “We all work together to attain the end result of asset growth, present and future retirement income, estate planning, legacy planning and generational asset transfers.”

All Securities Offered Through The Investment Center, Inc. Bedminster, NJ, Member FINRA/SIPC. Advisory Services Provided Through IC Advisory Services, Inc., an SEC Registered Investment Advisor. Esther Kuznetz is a Registered Representative of The Investment Center, Inc. STAR Financial Solutions is not affiliated with The Investment Center, Inc. or IC Advisory Services, Inc.

Text by Tom Reese | Photo by Nancy Guth

2970 University Parkway, Suite 200, Sarasota, FL  34243
941-357-1390
esther@starfinancialsolutions.com
www.starfinancialsolutions.com