The Patterson Foundation Partners With HundredX to Offer Nonprofits Revenue-Generating Pilot Project

February 15, 2021 – Sarasota

The Patterson Foundation has partnered with mission-based data and analytics company HundredX, Inc. to connect regional nonprofits with HundredX’s Express Feedback for Good™ program. Aligned with The Patterson Foundation’s effort to strengthen nonprofit organizations, this pilot project leverages nonprofits’ relationships with board members, staff, volunteers, partners, donors and other stakeholders to generate new revenue streams to sustain their work in our community.

Nonprofits are always looking for additional ways to increase revenue and achieve financial thrivability, especially in these challenging times. One important asset these organizations can apply toward that goal is their relationship with stakeholders. HundredX’s Express Feedback for Good™ program offers nonprofit organizations a nontraditional way to diversify and maximize donor engagement and activation. Through the program, nonprofits can invite board members, volunteers and other stakeholders to provide valuable feedback on well-known brands for consumer research purposes. Each time a stakeholder provides valid input, which takes around 60 seconds, their organization will generate funding from HundredX. 

“While the pandemic has made some traditional forms of connection challenging, nonprofits have the ability to build their relationships digitally and utilize them to fuel their missions,” said Debra Jacobs, president and CEO of The Patterson Foundation. “Through this pilot project with HundredX’s program, The Patterson Foundation is exploring an opportunity that has the potential to open up an additional source of revenue while cultivating important relationships.”

Through the pilot project, The Patterson Foundation has engaged No Margin, No Mission — a national consulting practice and social enterprise — to provide weekly consulting support to a select group of nonprofit organizations on ways to effectively utilize the Express Feedback for Good™ program toward strengthening relationships and generating revenue. 

The Patterson Foundation is offering this opportunity to eight organizations that previously worked within its NGO Thrivability initiative endeavors to explore how this initial pilot project might evolve into a proven model that can be used by additional nonprofits in the region. The NGO Thrivability initiative connects nonprofits with expertise and resources to learn concepts like strategic decision-making while adopting and implementing entrepreneurial principles to generate enough revenue to support and eventually grow their operations.

The organizations participating in this pilot project include: 

• Charlotte County Habitat for Humanity
• Charlotte Players, Inc.
• Humane Society of Manatee County
• Literacy Council of Sarasota
• Manatee County Habitat for Humanity
• Manatee Performing Arts Center
• Peace River Wildlife Center
• Visual Arts Center

To learn more about NGO Thrivability and this pilot project, visit www.thepattersonfoundation.org.